Cryovac's Freshness Plus Odor Scavenging technology is designed for a variety of processed meats, particularly poultry-based items. The newest addition to the Freshness Plus family of active packaging materials eliminates off-odors or confinement odors that may be mistaken for spoilage. The unique material contains additives that scavenge various sulfur and aldehyde volatiles from the food package to maintain freshness and aroma.

Safer and more economical than sachets, Cryovac Freshness Plus Odor Scavenging technology may be integrated into bags, forming films and lidding materials. The technology incorporates scavenging mechanisms into the packaging material, making it invisible to consumers.

The improved quality life of products packaged in active packaging helps reduce shrinkage and provide a broader selling window for retailers. For processors, the extended shelf life allows for new or wider distribution channels. The material requires no additional activation step, so can be run on existing rollstock, thermoforming and vacuum chamber equipment.